Luxury vinyl tile flooring is growing increasingly popular. It’s now a popular alternative to hardwood and laminate flooring. Gone are the days of questionable vinyl that clearly wasn’t the real deal. Advances in technology and innovation in manufacturing mean that you now have vinyl flooring that mimics the natural look of wood and stone. 

In this article:

  • What is Luxury Vinyl Flooring?
  • 5 Reasons Why Luxury Vinyl Flooring is Popular
  • 4 Luxury Vinyl Flooring Products to Try 

What is Luxury Vinyl Flooring?

RVP is the next generation of luxury vinyl flooring. Rigid Vinyl Plank (RVP) features a highly stable SPC (Stone Polymer Composite) core and built-in underlay. Because of its construction, it offers several benefits that make it ideal for practically any environment.  

5 Reasons Why Luxury Vinyl Flooring is Popular

SPC flooring is an innovative vinyl tile that’s a hugely popular option for residential and commercial settings. Here are five reasons why luxury vinyl is popping up in so many locations. 


RVP vinyl flooring is water-resistant. So, you can install the vinyl tile in bathrooms, kitchens, or any room where you’re likely to experience spillages. Usually, you have to be careful about the type of flooring you install in areas prone to spillages and humidity changes. With RVP, it’s highly resistant. 


Our luxury vinyl flooring features a thick top layer that is super resistant to scratches and wear and tear. This makes it ideal for high traffic areas. It can handle whatever you throw at it. It’s a great option for homes with pets and young families where the flooring needs to cope with a lot. 

Innovation in Manufacturing 

Advances in manufacturing mean that RVP products look more real than ever. As manufacturers continue to innovate, we will see even more options. 

Wide Range 

When it comes to RVP vinyl, you have a large range of products to choose from. Sometimes, this can make the decision even harder. But it does mean that you can perfectly align your flooring to your taste. 

Natural-Looking Appearance 

Nowadays, vinyl flooring has a natural-looking appearance that mimics the look of wood or stone. It’s a great alternative to wood and laminate flooring without having to sacrifice style. 

4 Luxury Vinyl Flooring Products to Try 

There are a ton of luxury vinyl products on the market. To help you narrow down your choice, here are four luxury vinyl products to try. 

Arezzo Vinyl Flooring 

The Arezzo Vinyl Flooring is quick and easy to install. Think natural shades of oak with sandy and honey undertones. This is ideal for a timeless and charming look for both modern or traditional spaces. 

Cliffside SPC Flooring

Cliffside SPC Flooring is inspired by the natural colours of the beach. With stunning pigments of timber, you can imagine all the colours and tones you would see on a pebble beach. Pair with off-white walls for a contemporary, laid back look. 

Country RVP Flooring

If you want a natural oak colour but a sprinkling of mocha, then Country RVP Flooring is perfect for you. The sound-reducing flooring would suit a coastal or neutral setting for that beachy feel. 

Rock Luxury Vinyl Flooring 

For something a little different, Rock Luxury Vinyl Flooring can make a statement with dove grey tones and rich texture. This is ideal for creating an impact and adding some vibrancy to your environment. You can install Rock in various rooms like the entrance hall, bathroom, kitchen, and living room. 

These days, people are spending more and more time at home. As homeowners look to create peaceful havens at home, investing in durable flooring is key. The last thing anyone wants is to invest in new flooring only for it to show signs of wear and tear early on in its life. If you’re looking for the perfect combination of durability and beauty, then luxury vinyl flooring is a great option. 

September 13, 2021 — Katie McKay